Choosing your cross stitch fabric
Aida cloth is the fabric almost every counted cross stitch and blackwork stitcher starts with. The trick is picking the right count for your eyes, your pattern, and your patience. Here is how the counts compare, and how to choose with confidence.
Let's talk about Aida cloth. If you're just dipping your toes into the world of counted cross stitch or blackwork, this fabric will almost certainly be one you use regularly. It's a cotton block weave with evenly spaced holes that practically scream, "Hey, put the needle here!" which, let's be honest, is super helpful when you're starting out and feeling like you're all thumbs.
What makes Aida so useful is that it comes in different colours and counts (that's just fancy talk for how many stitches fit in an inch).
In this little guide, we'll chat about:
If you are just starting out, 14-count is a good option: it is neither too big nor too small. Although if your eyes aren't what they used to be, you might want to go for 11-count. The higher numbers like 16 or 18 are there when you're ready to pack more detail into the same sized design area. But hang on, what do we mean by count? The following video will help explain.
Watch
The video below shows the different counts and how the stitching looks on each.
As you explore the different counts of Aida cloth, you might wonder how the fabric count will affect the size of your finished project. Don't worry, calculating this is easier than threading a needle! Use my Cross-Stitch Calculator to quickly work out the dimensions of your design based on your chosen fabric count. Whether you're working with beginner-friendly 11-count Aida or opting for the finer details of 18-count, this tool will help you plan your project with confidence. There is even a video showing you how to use the calculator.
🧵 Try the Cross-Stitch Calculator now
The number of strands of embroidery floss you'll want to use varies depending on the fabric count. The chart below lays it out clearly at a glance, including how each count looks stitched up and the suggested tapestry needle size. (For more on needles, see my guide to tapestry needle sizes.)
| Count | Threads per inch | Stitch size & look | Ideal for | Floss strands | Needle size |
|---|---|---|---|---|---|
| 11 | 11 | Large, bold stitches | Beginners, kids, visually impaired | 3 | 20–22 |
| 14 | 14 | Balanced, all-purpose | Most cross stitch patterns | 2 | 24–26 |
| 16 | 16 | Finer, more refined | Greeting cards, detailed designs | 2 | 24–26 |
| 18 | 18 | Small, delicate detail | Miniature or intricate designs | 1–2 | 26–28 |
Tip: the higher the count, the more threads per inch, so the smaller each stitch and the more detail you can pack into the same space.
I don't stock fabric myself. The links in each section below go to Amazon, and as an Amazon Associate I earn from qualifying purchases, at no extra cost to you. It helps keep the site going, and I only ever point you to fabric I'd happily use.
Once your Aida is sorted, you'll want a chart to stitch on it. Browse my downloadable cross stitch patterns, each with a clear DMC key, ready to print and start today.
If you're just learning cross stitch, 11-count Aida cloth is an excellent choice. Here's why this fabric is ideal for new stitchers.
When it comes to cross stitching, 14-count Aida is a firm favourite, and for good reason. The smaller squares allow for more intricate designs while still being easy to see. It strikes the perfect balance between ease of use and a polished look, making it a versatile option for beginners and experienced stitchers alike.
So why do stitchers love 14 count?
On Amazon: Classic Reserve Gold Label Aida Fabric Box, Antique White, 14 Count
If you're looking to add more finesse and detail to your cross stitching projects, 16-count Aida cloth is a fantastic choice. With its smaller squares and tighter weave, it's perfect for stitchers who want a more polished, refined look without venturing into the ultra-fine territory of 18-count fabric.
So what are the benefits of 16 count?
When switching to 16-count Aida, remember that the finished design will be smaller than on 14-count fabric. Use the cross-stitch calculator to adjust your fabric size so the final piece fits your intended frame or display.
On Amazon: Silver Label Aida 16 Count with Soft Tube, White · 16 Count Aida Fabric 20x30 Inches (50x75cm), Ecru
18-count Aida cloth is the go-to choice for stitchers who love intricate, delicate projects. With its tightly woven grid and small holes, this fabric allows for stunningly detailed designs. It's a favourite among experienced stitchers, or anyone ready to tackle a more advanced challenge.
Why choose 18 count?
While 18-count Aida delivers exquisite results, it does require more precision and patience. It's an excellent choice for experienced stitchers or ambitious beginners who are ready for a challenge.
Ready to move beyond Aida altogether? See whether linen cross stitch fabric is right for your next project.
On Amazon: DMC Classic Reserve Gold Label Aida Fabric Box, White, 18 Count · DMC Classic Reserve Fiddlers Aida Cloth Box, Light Oatmeal, 18 Count
Ready to stitch
Aida cloth is an essential foundation for beautiful cross stitch and blackwork projects. Whether you're a beginner exploring 11-count for the first time or an experienced stitcher working with the intricate 18-count, there's an option that perfectly matches your needs and creativity. From bold stitches to delicate, refined designs, the right Aida cloth helps bring your artistic vision to life. Remember:
When you're ready to start, explore the fabric links in each section above. Every purchase helps support this site, so I can keep sharing tips, tutorials, and inspiration with fellow stitchers like you.
Is it OK to wash the fabric to soften it before starting a cross stitch project?
Visitors to the site have offered answers to this question here.
How do I remove creases in Aida cloth?
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New to it all? Start here for the full beginner walkthrough.
Start stitching →Work out your finished design size for any fabric count. No maths involved.
Try the calculator →Ready to move beyond Aida? See if linen is right for your next project.
Compare linen →Printable cross stitch charts with a clear DMC key, ready to start today.
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